Sign 10+ More Estate Planning Clients Each Month.

Exclusive leads for trusts, comprehensive estate plans, and probate matters, delivered to your firm.

15-min intro callAll 50 states availableTCPA-compliant

$100k+
Total ad spend generated daily
15%
Average qualified lead-to-sign rate
5+
Law firms working with us
~$700
Example cost per signed client
Varies by market and matter type

What a pilot would look like

Leads delivered
30 leads
25 paid + 5 free
Signed clients
3 clients
at an assumed 10% conversion rate
Attorney fees
$9,000
$3,000 per client
Lead spend
$2,000
25 paid leads × $80 per paid lead (placeholder price)
Fee revenue vs. lead spend
4.5×
$9,000 in fees against $2,000 of lead spend

How it works

01

Book a call

A short intro call to understand your practice areas, capacity, and markets.

02

We deliver a batch

Enquiries for trusts, comprehensive estate plans, and probate matters, gathered and delivered in a batch your team can work.

03

Your firm follows up

Your team contacts and signs. We keep the math simple so you can judge the results yourself.

Leads posted in real-time to

Filevine
Lead Docket
Clio
CASEpeer
SmartAdvocate
MyCase
Litify
Lawmatics
Law Ruler
Salesforce
CloudLex
HubSpot

...and nearly every other CRM.

Our process

99xLeads vs. typical lead-gen agencies

Built for estate planning firms seeking trusts, comprehensive plans, and probate matters.

Lead exclusivity
99xLeads: Exclusive to one firm in the agreed market
Agencies: Leads may be shared with other firms
Phone verification
99xLeads: One-time SMS code checks the number
Agencies: Verification varies
Matter details
99xLeads: Service, state, timing, and relevant asset or family indicators
Agencies: Often basic contact details only
Practice focus
99xLeads: Estate planning and probate enquiries
Agencies: Broader legal lead categories
Payment terms
99xLeads: Pay per lead
Agencies: Large retainer commitments

Hear from our clients

"The enquiries arrive in clean batches our intake team can work straight away."
Draft Name
Estate planning attorney
"We finally know exactly what our lead spend buys each month."
Draft Name
Estate planning attorney
"The matter details on each lead save our team a follow-up call."
Draft Name
Estate planning attorney
"Probate enquiries used to come from everywhere. Now they're consistent and scoped."
Draft Name
Estate planning attorney

FAQ

What counts as a lead?+

An enquiry from someone seeking help with a trust, a comprehensive estate plan, or a probate matter, delivered with contact details so your team can follow up directly.

How does pricing work?+

Final pricing is being finalized through our pilot research. Our current illustrative example uses $80 per paid lead. Book a call and we will walk through where pricing stands.

How many leads will I get?+

Batch sizes vary by market and capacity. The example on this page shows how the math works — it is illustrative, not a promise of any specific volume or outcome.

How are leads delivered?+

In a batch your team can work through. We will agree the delivery format and cadence with you on the intro call.

How do we get started?+

Book a call. We will learn about your firm, answer questions, and outline what a first batch would look like for your market.

See if your state still has availability.

We cap firms per market to keep leads exclusive. Book a 15-min call to check current openings in your state.

15-min intro callAll 50 states availableTCPA-compliant